How these brands got their names

“What’s in a name? A rose by any other name would smell as sweet,” said William Shakespeare. Brand pundits today may not quite agree with Shakespeare though.  A lot of considerations and deliberation go into naming brands. A unique name or a familiar name that is simple easy to pronounce or spell, and is expressive
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The month of April, went by in a Jiffy. I started this blog taking the #AtoZChallenge, with the theme ‘Brands that people identify with’. The challenge gave me the much needed push to start my 2nd blog after Scribble and Scrawl.  I thoroughly enjoyed the mental acrobatics involved, and in the process I have zeroed in on the niche for this
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