#AtoZChallenge

Brand Story

Nescafe – Connecting Coffee and Well-Being

Nescafé, a blend of the words Nestlé and café, is the world’s most popular coffee brand. The flagship brand of the Swiss food giant Nestlé, was first introduced in Switzerland on April 1, 1938. In the 1930s, the Brazilian Government had planned to preserve the surplus of Brazilian coffee harvest. Nestlé used the unsold coffee to develop instant coffee, and in 1938, launched the soluble coffee product, named Nescafé, in Switzerland.

Brand Story
Brand Story

L’Oréal – Beauty For All

L’Oréal group, the world’s largest cosmetics company, is my brand for today’s #AtoZChallenge, for the theme ‘Brands that people identify with’. A hair dye formula called Auréale, developed by Eugène Schueller, a young French chemist of German descent, led to the formation of L’Oréal, in 1920.

Brand Story

Kellogg’s – Advocating the power of breakfast

Kellogg’s, is my choice of brand today, for #AtoZChallenge, for the theme ‘Brands that people identify with’. Founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906, by Will Keith Kellogg, Kellogg’s produced and marketed the hugely successful Kellogg’s Toasted Corn Flakes and was renamed the Kellogg Company in 1922. Kellogg’s soon became a household name and a trusted mark.

Brand Story

J for Johnson & Johnson | A To Z Challenge

J being the alphabet for today, my choice of brand is Johnson & Johnson, for #AtoZChallenge, for the theme ‘Brands that people identify with’. In 1886, the same year in which Coca Cola was founded, three Johnson brothers, Robert Wood, James Wood and Edward Mead, living in New Jersey, produced a line of ready-to-use surgical dressings. These were to be the first product of J&J, which after more than a century on, continues to make everything from baby products to personal hygiene products, to disposable contact lenses for consumers, to medical devices and pharmaceutical products.

Brand Story

I for IBM | A To Z Challenge

IBM is the brand for today’s #AtoZChallenge, for the theme ‘Brands that people identify with’. Nicknamed Big Blue for its size, and for the use of blue color in products, packaging, and logo, IBM was founded in 1911, in New York, US, through a merger of three companies – Tabulating Machine Company, the International Time Recording Company, and the Computing Scale Company.  

Brand Story
Brand Story
Brand Story

F for Facebook | A to Z Challenge

Facebook is my choice for F, for today’s #AtoZChallenge, for the theme ‘Brands that people identify with’. Obvious, isn’t it? Launched in 2004, by Mark Zuckerberg with his college fellows, the website, initially meant for use by Harvard students, was later expanded to students at other universities and high schools, and then to the employees of companies, including Apple Inc. and Microsoft. Starting from September, 2006, Facebook was opened to everyone at least 13 years old with a valid email address.  

Brand Story

E for eBay | A to Z Challenge

eBay is the brand for today’s #AtoZChallenge, for the theme ‘Brands that people identify with’. The world’s largest online marketplace, where people sell and buy just about anything from sandwiches, to Chihuahua pets, to Lamborghini, to airplanes and jets, is an amazingly popular and successful website. Originally called AuctionWeb, eBay was founded in SanJose, California in 1995 by Iranian American computer programmer Pierre Omidya at the age of 28.    

Animated Social Media Icons by Acurax Responsive Web Designing Company
%d bloggers like this: