April 2016

Social Initiatives

Gail-Indian Speed Star: An initiative to promote athletics

By Somali K Chakrabarti   “You will be nearer to Heaven through football than through the study of the Gita.“ This is one of the most popular quotes of Swami Vivekananda. A healthy mind resides in healthy body and football or for that matter athletics are good sports to keep oneself fit. Yet, athletics has received very little support and attention in India, both in terms of budget, and media coverage, which in turn has resulted in the lack of quality training and career prospects for the athletes. Hence, it is not very surprising that the number of world class athletes from India has by far been very few as compared to other countries.   A few facts indicative of the state of Indian athletics: India had first participated at the Olympic Games in 1900, with a lone athlete Norman Pritchard winning two silver medals in athletics. But, it was not before 1920 that India started sending its national team to compete at the Olympics. Since then, the total number of medals won by India athletes in Olympics till date remains 26, a abysmally low number for a country with 1.3 billion population. With a history in athletics  dating back to the Vedic period, the situation certainly deserves to…

Hotel and Food Chains

Take on the summer at Café Coffee Day

In the sweltering summer heat How we pine for a cool retreat! Some savory cold drinks To beat the scorching heat!! Frosty beverage treats Punches and Smoothies Topped with refreshing cream To bring in a wintery feel – Watermelon, lychee, Strawberries, tiramisu, and apple tangy green!! Now, what are we waiting for? It’s time to rush in… Where?  To  your nearest CCD – >

Digital World

IndiPR – An Innovation In Content Marketing

The very IDEA of BLOGGING is to make a difference… This post written by co-blogger Nihar Pradhan talks about the evolution of blogging from a modest web log to a medium for sharing, connecting and for content marketing.  Yes, blogging has transitioned in a drastic way. Coupled with social media, blogging has facilitated the infusion, assimilation and dispersion of creative ideas in a manner that was unheard of before. It has been a disruptive process that has blurred the rigid boundaries between organizations, consumers and influencers.  

Social Awareness
Social Awareness

Haldhar Nag – The People’s Poet

By Bhudeb Chakrabarti   Image Source On 28 March 2016, the President of India Pranab Mukherjee bestowed Padma Shri, the fourth highest civilian award in the Republic of of India upon Haldhar Nag. Born on 31 March, 1950 in a poor family of Ghess village, situated in Bargarh District, Odisha, Haldhar Nag had no formal schooling. The demise of his father when he was just ten forced him to to drop out from the school. Haldhar took up a job of a dishwasher in a local sweet shop. He later worked as a cook of the local High School for 16 years. When a number of schools came up in the area he opened a small shop of stationery articles and eatables for the school students by arranging a bank loan of 1000 Rupees.

Customized Social Media Icons from Acurax Digital Marketing Agency
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