Tell a story. Make it true. Make it compelling. Make it relevant.
If you are a writer or a blogger, you would have come across this advice an umpteen number of times.
But, we all know that telling a good story is just not enough, till it reaches the right audience, who are interested in hearing the story. Like artists, we writers and bloggers also tend to be passionate about our work. We want more and more people to see our amazing creations and, if possible, appreciate those. However, attracting the right audience has never been an easy task!
If you are a technology geek, you may be super excited to discover latest technology gadgets. But when you diligently compile information about these gizmos on your blog and share it on your social media profile, you may often get a lukewarm response from your connections. You can’t really blame your friends if they like to indulge more in Bollywood gossips than to understand the nitty-gritty of technology. Similarly, you may also fret when you receive notifications about all sorts of activities from you friends.
So, if you are one of those who thrives on the likes and shares on social media, you need to find out online groups in which the members share similar interests.
This is a question that often comes to the mind of employees while working in an organization. Only sometimes the answer is clear but most of the times employees are left wondering as to what the implicit expectations are, and what it takes to smoothly navigate through the journey in the Corporate World.