20 thoughts on “The Role of Colours in Branding -PartI

  • May 29, 2015 at 2:08 pm
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    Hey Somali Ma’am,

    Because of such an awesome post I love to visit your blog frequently and I feel proud to do so. thank you so much for such an important information and characteristics of different colours.

    Simply best and awesome. thank you!!!!

    Reply
  • May 29, 2015 at 2:33 pm
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    Awesome post. Beautifully described the importance and use of colours in logos and brands.

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    • May 29, 2015 at 3:38 pm
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      Thank you Maniparna. I felt the need for some different kind of post in in the blog. So happy that it augured well. 🙂

      Reply
  • May 30, 2015 at 3:34 am
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    Yes there is a science and an art behind the creation of a brand logo. Colors do symbolise and convey most of the story the brand or the product stands for …….I am at present trying to think through whether branding and promotion of industrial products give adequate mileage in terms of sales and revenue growth and how to monitor the same.

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  • May 30, 2015 at 4:36 am
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    Yes, colour plays an important role in making decision. Different colours excite us differently. Ones favourite colour tells a lot about ones personality. All in all, a great post 🙂

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    • May 30, 2015 at 5:01 am
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      Exactly Ravish. Just like colours tell a lot about people’s personality, colours tell a lot about the brand personality as well. thanks for stopping by. 🙂

      Reply
  • May 30, 2015 at 4:56 am
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    A very good blog which explains the role of colours behind logos of iconic brands .

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    • May 30, 2015 at 5:18 am
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      The brands are extremely selective in their choice of colours and many patent the colours for their logos.

      Reply
  • May 31, 2015 at 7:33 am
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    Colours make the difference in positioning of brands that many words can’t.

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  • Pingback: The Role of Colours in Branding- Part II | Life11

  • May 31, 2015 at 4:58 pm
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    Wow! The topic itself is very interesting .. Speaks volumes of your observant mind.
    Blue is also dominant in all water purifier ads like Kent etc

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    • May 31, 2015 at 7:56 pm
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      Yes rightly pointed out Monisha. After all the purifiers want us to trust them with the purification of water – so blue looks like the best fit. Thanks for stopping by. 🙂

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  • July 31, 2015 at 6:05 pm
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    Quite interesting 😀

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  • August 5, 2015 at 2:21 pm
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    Great post…. I never knew the science behind colors and marketing techniques… very informative. 🙂

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    • August 5, 2015 at 2:58 pm
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      It sounds intuitive but there’s a perfect science behind the selection of colours for brands. Thank you for stopping by.

      Reply

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