November 2014


10 Quotes on how Nature inspires Creativity

 By Somali K Chakrabarti Nature is the best designer . Nature has been a perennial source of inspiration for many! Artists, architects, designers imitate the design patterns of nature; poets describe its beauty and scientists try to unravel the mysteries of nature. A deep look into nature unlocks imagination, and inspires creativity. Nature paints the most wonderful pictures that can take your breath away and engulf you in their majestic beauty. One can not stop marveling at the designs of nature. The spiral of sea- shells, the swirl of rose petals, and the arrangement of sunflower seeds, air vortex created by the flapping of wings of insects, the galaxy spirals and even the eye of a hurricane follow a geometrical pattern that is represented by the Fibonacci series. Here is a collection of quotes that highlight the connection between nature and creativity and the creative inspiration that you can draw from Nature.   What is Art, monsieur, but Nature concentrated? ~ Honore de Balzac

Travel and Culture

Delhi in the 19th century – Vintage Pictures

By Somali K Chakrabarti I asked my soul: What is Delhi? She replied: The world is the body and Delhi its life. ~ Mirza Ghalib An excerpt from Delhi : A Novel, by Khushwant Singh. Delhi, a city with a rapidly changing skyline, has been a part of India’s ancient history. Indraprastha, the legendary capital of Pandavas, is described in the epic Mahabharat and it is believed to have existed where the present day New Delhi is. The city that has witnessed the rule of many dynasties over centuries, has been plundered, destroyed and rebuilt several times. Hindu kings from the dynasties of the Maurya, Kushan, Gupta, Tomar Rajputs and Chauhan Rajputs ruled Delhi till the 12th century. The end of the 12th century saw the onset of the Delhi Sultanate, and marked the beginning of the rule of Islamic rulers including Ghori, rulers from the Mamluk (Slave) dynasty, Khiljis, Tughlaks, Lodi, and later on the Mughals. Delhi passed into the direct control of British Government in 1857 after the First War of Indian Independence, and became the capital of British India in 1911. Here is a collection of Vintage Pictures of Delhi from the 19th century. The pictures are mostly of…


10 Quotes that teach us to deal with Anger

 By Somali K Chakrabarti   Anger is that powerful internal force that blows out the light of reason. –Ralph Waldo Emerson Anger, we know, is a powerful emotion that is difficult to repress and finds expression in the most destructive ways. At some point or the other in your life, you would have witnessed rampant incidences of violence on the street, in the neighborhood, at office, or maybe even at home. There could be occasions when you would have reverted to aggressive behavior, wanting to teach someone a lesson, or to show that who is the boss. All such incidents are a direct consequence of our unbridled expression of anger in a destructive manner. However, when channelized in a constructive manner, anger can produce incredible results. Many mass movements, freedom struggles, civil rights movements etc. were founded on anger against injustice. Here are some quotes that urge us not to be destructive in the expression of our anger.  Anyone can become angry – that is easy, but to be angry with the right person at the right time, and for the right purpose and in the right way – that is not within everyone’s power and that is not easy. ~ Aristotle…


Frugal Innovation – bringing Grassroot creativity to the Global stage

By Somali K Chakrabarti   “Frugal innovation is about creating advantage out of constraint.” ~ Kirsten Bound, Head International Innovation Research, National Endowment for Science, Technology and the Arts (Nesta).   The ‘Grassroot to Global’ (G2G) approach for innovation, propagated by National Innovation Foundation (NIF) of India, is set to change the way the world looks at the creativity and innovations at grassroots. It subscribes to the concept of ‘frugal innovation‘, which involves use of local resources to come up with affordable, functional products that provide value for money and good user experience. The G2G model is developed to take creativity and knowledge that exists at the grassroots level and transform it into valuable innovation for the global marketplace.   The origin of the term ‘frugal engineering‘ is credited to Carlos Ghosn, Chairman and CEO of the Renault-Nissan Alliance in 2006, who coined the term after he was impressed by the ability of Indian engineers’ to innovate cost-effectively and quickly under severe resource constraints. With businesses wanting to “do more with less resources”, firms such as Renault-Nissan, Siemens, and Unilever have embraced the concept of frugal innovation.

Travel and Culture
Social Issues

Busting the myth of Manliness in Indian society

By Somali K Chakrabarti   Mard ko dard nahin hota. Amitabh Bachchan had declared in his characteristic style in ‘Mard’, one of the memorable Bollywood blockbusters from the 1980s. Translated in English it means ‘A real man does not feel pain’. This stereotypical projection of men in India, has time and again been exemplified by the society, perpetrated through the movies, and reinforced by many parents while raising their children. In a thought provoking show ‘When Masculinity Harms Men’ in Satyamev Jayate’, Aamir Khan took a step towards busting the myth of manliness that exists in the Indian society. Here is what Mr Bachchan said on the show. . To forcefully instill values in the male child to constantly act like a man or to behave violently is wrong.  ~Amitabh Bachchan A far cry from his iconic dialogue! Power, aggression, control are classified as ‘masculine’ traits, while caring, sharing, expressing emotions or crying are the typically seen as ‘feminine’ traits. These notions are instilled in the mind of male children right from their childhood. Any small boy, who cries, is consoled saying he shouldn’t cry like a girl, since he is physically stronger. Mothers urge their sons to beat up other children rather than get bullied…

Travel and Culture

Why Mobile Concierge Services are the future of digital strategy for hotels

By Somali K Chakrabarti   ‘Sell the destination, not the plane’  has been a long standing adage for airlines marketers. People do not fly the plane just for the sake of it, they take a plane to reach a destination. The adage holds true for hotels as much as for airlines. So far, digital marketing by hotels in India has been all about their properties and services; destination finds little mention in digital marketing strategy as of now. This, however, is likely to change !   As tourism industry matures in India, destination should become the centerpiece of the strategy for hotels that want to push up their direct sales. In future, mobile concierge services may emerge as an essential component of the destination centric digital strategy for hotels. The Gateway Hotels (a brand of the Taj group of hotels), for instance, has taken a lead over other hotel chains by adopting a mobile concierge for their hotel in Agra.   Smart devices are now powerful machines that can be harnessed to deliver traveller experience that is not possible on the web. An interactive mobile concierge with engaging destination information can be a dynamic customer engagement tool having the longest interface with…


Why Tata Power may cease to have the lowest power tariff in Mumbai

By Somali K Chakrabarti     Tata Power claims to charge lowest tariff in Mumbai . The above article appeared in The Economic Times, on 27th Jan, 2014. Here is an excerpt: As the demand to reduce power tariff is gaining momentum in Maharashtra, private utility Tata Power today claimed that its tariff is the lowest in the metropolis. The company, which has a residential consumer base of 4.5 lakh in the city, charges a tariff of Rs 2.13 per unit from customers consuming power up to 100 units with a fixed charge of Rs 40 and Rs 3.62 per unit and fixed charge of Rs 75 for up to 300 units, the Tata Power Company (TPC) said in a statement issued here today. It said that while Reliance Infrastructure (RInfra) charges an average Rs 5.68 per unit within 250 units, BEST charges Rs 4.52. Shortly after, Reliance Infrastructure (RInfra) also claimed that their customers can expect power bills to drop by 22% in the suburbs in the next 2 years.

Travel and Culture

The Economic Impact of Taj Mahal

By Somali K Chakrabarti ‘A Teardrop on the Cheek of Time.’ is how Rabindranath Tagore described the Taj Mahal. The beautiful mausoleum on the bank of river Yamuna in Agra, made by emperor Shah Jahan, in 1631, in memory of his wife, Mumtaz Mahal has a dreamlike quality, and showcases the art and culture of the Mughal times. Though much has been written about the splendor of Taj Mahal on moonlit nights, tourists no longer have the privilege to visit the Taj Mahal at night. Even so, early in the morning, the Taj Mahal, with its shadow on water, almost appears like a floating pearl and presents an intriguing picture. The opulence and grandeur of the marble wonder is so mesmerizing that it is difficult to take your eyes off it. The finesse of the carvings on marble is captivating, as are the symmetrical arches. Due to the timelessness of its beauty and its ethereal quality, nearly four centuries after it was constructed, Taj Mahal still attracts a large number of tourists from all over the world, thus bringing up a relevant question:

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